Tuesday, August 26, 2008

West Coast Show

I just returned from our West Coast Interiors: Window on the West show in beautiful sunny San Diego, CA. San Diego is the perfect place to have a trade show - the weather is perfect, the view of the bay from the terrace of the convention center is stunning, the tall ships were coming into port - and - typical of a trade show - we didn't have time to enjoy any of it! I'm not complaining - we were there producing the show and making sure it ran smoothly - and it did. We had over 500 attendees who took seminars and met with exhibitors. We did a pricing panel using four industry experts - Dian Garbarini WFCP Specialist, Joan Willis WFCP Expert, Rita Orland IFDA and Judith Clark IFDA - and we had a lively discussion with great audience participation. Grace McNamara held a focus group and shared some "secret stuff" with her group. I'd tell you more about that but you didn't sign the confidentiality agreement! Watch for more on this at a later date when I can spill some of the beans!

Bruce

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