Monday, June 23, 2008

Passionate about Plum!


Those of you who know me know that I get passionate about color. Almost any color. Right now, I’m passionate about plum, and I’m not the only one. American Express rolled out its plum card last year and it’s been a very successful launch. Google “color plum” and see how many products show up – it’s overwhelming. From high-end to discounters, hair color to lipstick to shoes, plum products are out there big time. Even the New York Times has recognized that this color is popular. Read what they have to say at http://www.nytimes.com/2008/04/18/business/media/18adco.html
What color are you passionate about? And why? SpeakOut!


No comments: